Amazon Full Service

Retail Operations, Search and ADSP Media Execution, Strategy & Training, Reporting and Analytics

One team working together to accelerate your sales, share, and profitability.

From supply chain, to managing your digital shelf, to maximizing the ROI of your media dollars, our interconnected offering gets you the results that matter.

Beat the index chart abstract figure

Beat the index

Our unique purpose-built technology has enabled our clients to outpace Amazon indexed growth by ~2x since 2020.

We know that revenue, share, and profit are what matters.
Our Amazon full service offering works backwards from that to deliver for our clients:

A service as unique as your business

We're committed to becoming experts on the nuances of your business and what it takes to win in your category.

End to end, full-funnel strategy

Connect your supply chain operations to digital shelf management and retail media efficiency. Streamline your business with one provider and one team.

Beat the competition with speed and data

Proprietary technology provides second-level insights. Near real-time data tracking and alerts reduce time to action to outwit competition.

Retail excellence: building a strong foundation

On-point retail execution is the table stakes: you need operational excellence to win.

Flywheel's dedicated retail team manages your retail operations from the moment you ship products to Amazon through the end sale to a consumer.

AMAZON RETAIL
Digital shelf management
Content optimization
Supply chain & logistics
Demand generation
Strategy & training
Monitoring & protection

Amazon Search and ADSP execution: using media to move the needle

Put the right product in front of the right consumer at the right time.

A practitioner-led, white-glove managed service using Flywheel Commerce Cloud's proprietary tech, we will strategize and execute a full-funnel Media strategy including Search, Display, and Streaming.

We are the world's largest media buyer on Amazon,
working with 13 of the top 20 largest brands on Amazon globally.

Client Success

Flywheel accelerates one of the world's largest sports apparel brand's Amazon media in first five months of management

The challenge

The apparel brand had approximately 10,000 ASINs under management and wanted to drive incremental and new-to-brand sales with an updated approach to Amazon advertising, while maintaining or improving efficiency.

The solution

Since partnering with the apparel brand, Flywheel implemented major strategic shifts to accelerate performance:

Prioritized low-organic-ranked, retail-ready ASINs in paid search to maximize incrementality

Shifted a majority of spend to highly searched, non-branded terms

Reconfigured ADSP tactics with heavy emphasis on retargeting and AMC custom audiences

The results
47%
increase in ROAS
14%
decrease in CPCs
$8.5M
new-to-brand sales
Flywheel Case Study on Amazon, Results for this customer

Ready for the next stage of growth?

Flywheel at Unboxed 2023

Working with the industry's brightest minds

Our experts didn't earn their reputation by staying up to date with trends, but by setting them.

We provide tangible and strategic insights based on the competitive landscape and industry trends across all functional areas of Digital Commerce to support key contributors to annual business planning.

Flywheel has a reputation for doing things that are not in their best interest, but ours.

Working as an extension of your team, we can help you understand how and where to make the right investments across the entire Amazon ecosystem.

Expand your team

Our expertise includes:

Strategic direction and internal training on all things Amazon including: - Trade negotiation support - Profitability analysis and mix shift solutions - Supply chain consultation and troubleshooting - Chargeback and shortage avoidance consulting - Fee recovery services (additional investment)

Packaging optimization recommendations

Assortment analysis and recommendations

Brand- and ASIN-level forecasting

Go-to-market strategy

Reporting and analytics: proprietary technology, built in-house

Your decisions are only as good as the data behind them.

Flywheel has a fully proprietary tech platform encompassing your media, ADSP, and retail metrics in one place that allows you to dissect your business in whichever way suits you best.

Amazon Brand page

Your data can be segmented in unlimited ways to truly view your business at a level not provided by Amazon or the competition.

Flywheel Commerce Cloud covers Amazon operations in 21 countries, with features that include:

Full suite Amazon performance reporting

Roundup of sales and operational metrics (buybox, ASP, out of stocks, etc) with client-based segmentation views

Top business gainers and drainers

Product detail page changes

Reseller tracking

Organic search ranking

Paid search metrics, results, and optimization

SOV by search term

Search frequency rank trends overtime (5+ year history)

Keyword recommendations

Data as a service to import data into your BI tools (additional investment)

Ready to grow your Amazon business?

Let's connect