Introducing Flywheel Connected Commerce: Unifying digital and physical retail

Flywheel is bringing digital and physical commerce together. Watch as Mike Feldman, SVP Commerce, and Sarah Cunningham, Chief Retail Experience Officer, unveil our Connected Commerce solution, designed to meet shoppers wherever they are and drive results across every touchpoint.

In this video, you'll discover:

• How we're unifying commerce: TPN, Omnicom's flagship retail and commerce agency, is integrating into Flywheel, combining four decades of retail excellence with industry-leading digital commerce and retail media capabilities

• What Connected Commerce means for brands: No more siloed strategies or disconnected shopper experiences. One team, one approach, from the digital shelf to in-store activations

• The data and technology advantage: We connect the industry's most comprehensive retail intelligence with proprietary technology, including RECO, our AI-powered planning tool that turns shopper insights into actionable, retailer-specific strategies

• Real results across channels: From offsite display to onsite retail media to in-store sampling and merchandising, our solution identifies growth drivers and tailors strategies by channel, retailer, and audience

Shoppers don't separate online from in-store, they're just shopping. Now brands have a partner built for that reality.

Watch the full video to see how Flywheel Connected Commerce is setting a new standard for retail strategy.