What impacts your Walmart Content Quality Score

Hosted byAja WardJune 5, 2024

We recommend aiming for a score of 95% or higher for the best results. In this episode, Aja Ward breaks down how you can get there:

• Learn about the two components of the Content Quality Score: Content Score (60%) and Attribution Score (40%).

• Discover how to improve images, product names, descriptions, and key features to meet Walmart's guidelines.

• See how adjusting content to match shopper search behavior can increase your product’s visibility.Managing Backend Attributes: Get insights into navigating Walmart’s complex Style Guides and keeping up with updates.

• Understand how leveraging expert help can simplify the process and ensure your products reach the right audience.

Aja Ward

Business Manager, Client Services

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