Measurement
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Podcast
Behind the Metrics: A Framework for Measuring Advertising Effectiveness with the Amazon Ads' Analytics & Insights Team
Behind the Metrics: A Framework for Measuring Advertising Effectiveness with the Amazon Ads' Analytics & Insights Team
Behind the Metrics: A Framework for Measuring Advertising Effectiveness with the Amazon Ads' Analytics & Insights Team
Behind the Metrics: A Framework for Measuring Advertising Effectiveness with the Amazon Ads' Analytics & Insights Team
Written by
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November 24, 2025

Podcast
Live from Amazon unBoxed 2025: Unboxing what's new in measurement, AI, and reporting with Amazon Ads' Paula Despins
Live from Amazon unBoxed 2025: Unboxing what's new in measurement, AI, and reporting with Amazon Ads' Paula Despins
Live from Amazon unBoxed 2025: Unboxing what's new in measurement, AI, and reporting with Amazon Ads' Paula Despins
Live from Amazon unBoxed 2025: Unboxing what's new in measurement, AI, and reporting with Amazon Ads' Paula Despins
Written by
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November 20, 2025

Podcast
Live from Amazon unBoxed 2025: AI, full funnel, & where retail media is headed w/ Mike Feldman
Live from Amazon unBoxed 2025: AI, full funnel, & where retail media is headed w/ Mike Feldman
Live from Amazon unBoxed 2025: AI, full funnel, & where retail media is headed w/ Mike Feldman
Live from Amazon unBoxed 2025: AI, full funnel, & where retail media is headed w/ Mike Feldman
Written by
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November 17, 2025

Blog
Amazon unBoxed 2025: Smarter, simpler, more connected advertising
Amazon unBoxed 2025: Smarter, simpler, more connected advertising
Amazon unBoxed 2025: Smarter, simpler, more connected advertising
Amazon unBoxed 2025: Smarter, simpler, more connected advertising
Written by
Emma Irwin
•
November 17, 2025
Video
Introducing the Return on Consumer Dashboard: Map your Amazon funnel and turn insights into action
Introducing the Return on Consumer Dashboard: Map your Amazon funnel and turn insights into action
Introducing the Return on Consumer Dashboard: Map your Amazon funnel and turn insights into action
Introducing the Return on Consumer Dashboard: Map your Amazon funnel and turn insights into action
Written by
Alec Tulett
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November 10, 2025

Podcast
Flywheel's Return on Consumer Dashboard: A breakthrough in consumer-centric measurement for brands
Flywheel's Return on Consumer Dashboard: A breakthrough in consumer-centric measurement for brands
Flywheel's Return on Consumer Dashboard: A breakthrough in consumer-centric measurement for brands
Flywheel's Return on Consumer Dashboard: A breakthrough in consumer-centric measurement for brands
Written by
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November 6, 2025

Blog
Flywheel Digital Unveils Return on Consumer Dashboard, Redefining How Brands Measure Long-Term Retail Media Impact on Amazon
Flywheel Digital Unveils Return on Consumer Dashboard, Redefining How Brands Measure Long-Term Retail Media Impact on Amazon
Flywheel Digital Unveils Return on Consumer Dashboard, Redefining How Brands Measure Long-Term Retail Media Impact on Amazon
Flywheel Digital Unveils Return on Consumer Dashboard, Redefining How Brands Measure Long-Term Retail Media Impact on Amazon
Written by
Flywheel
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November 6, 2025

Blog
The living room is your launchpad: Why investing in STV unlocks brand growth
The living room is your launchpad: Why investing in STV unlocks brand growth
The living room is your launchpad: Why investing in STV unlocks brand growth
The living room is your launchpad: Why investing in STV unlocks brand growth
Written by
Emma Irwin
•
October 27, 2025
Video
Redefining ROI with Return on Consumer
Redefining ROI with Return on Consumer
Redefining ROI with Return on Consumer
Redefining ROI with Return on Consumer
Written by
Gabe Fishbein
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October 21, 2025

Podcast
Rethinking Shopper Media: Connecting Data, Strategy, and the Full Consumer Journey
Rethinking Shopper Media: Connecting Data, Strategy, and the Full Consumer Journey
Rethinking Shopper Media: Connecting Data, Strategy, and the Full Consumer Journey
Rethinking Shopper Media: Connecting Data, Strategy, and the Full Consumer Journey
Written by
•
October 20, 2025

Blog
Instacart and TikTok team up: What it means for brands - and where to invest next
Instacart and TikTok team up: What it means for brands - and where to invest next
Instacart and TikTok team up: What it means for brands - and where to invest next
Instacart and TikTok team up: What it means for brands - and where to invest next
Written by
Florence Wright
•
October 16, 2025
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