Insights

Blog
Cannes Lions 2025: Redefining ROI, the evolving role of AI, and the power of data connectivity
At the Cannes Lions International Festival of Creativity, one message came through loud and clear: commerce, content, and retail media are now inseparable. To win in this new landscape, brands must verticalize ROI—maximizing value across every retailer, every consumer, and every touchpoint.
Written by
Bernie Che
•
June 26, 2025

Blog
Flywheel’s Consumer Long-Term Value Dashboard harnesses the power of AMC’s 5-year purchase data
Written by
Shreya Subramaniam
•
May 27, 2025
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Video
Commerce trends 2025: AI in retail
Commerce trends 2025: AI in retail
Commerce trends 2025: AI in retail
Commerce trends 2025: AI in retail
Written by
Flywheel
•
February 11, 2025

Video
Why TikTok Shop is growing faster than ever: Post-outage analysis
Why TikTok Shop is growing faster than ever: Post-outage analysis
Why TikTok Shop is growing faster than ever: Post-outage analysis
Why TikTok Shop is growing faster than ever: Post-outage analysis
Written by
Lily Grant
•
February 11, 2025
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Video
Commerce trends 2025: Social
Commerce trends 2025: Social
Commerce trends 2025: Social
Commerce trends 2025: Social
Written by
Flywheel
•
February 7, 2025

Podcast
This Month Above the Fold w/ Patrick Miller - AMC 5-year lookback, Amazon Ads Retail Ad Services, & AI agents
This Month Above the Fold w/ Patrick Miller - AMC 5-year lookback, Amazon Ads Retail Ad Services, & AI agents
This Month Above the Fold w/ Patrick Miller - AMC 5-year lookback, Amazon Ads Retail Ad Services, & AI agents
This Month Above the Fold w/ Patrick Miller - AMC 5-year lookback, Amazon Ads Retail Ad Services, & AI agents
Written by
•
February 3, 2025

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Blog
CES 2025: Key insights & announcements to support your annual planning conversations
CES 2025: Key insights & announcements to support your annual planning conversations
CES 2025: Key insights & announcements to support your annual planning conversations
CES 2025: Key insights & announcements to support your annual planning conversations
Written by
Peter V.S. Bond
•
January 13, 2025

Blog
Why you should be demanding more than brand awareness from your TikTok strategy
Why you should be demanding more than brand awareness from your TikTok strategy
Why you should be demanding more than brand awareness from your TikTok strategy
Why you should be demanding more than brand awareness from your TikTok strategy
Written by
Deren Baker
•
December 19, 2024
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