Insights

Blog
Amazon Ads and Roku: A new era for Connected TV advertising
This week marks a milestone in the evolution of connected TV. Amazon Ads and Roku have announced an exclusive partnership that gives advertisers access to the largest authenticated CTV audience in the U.S.—all through Amazon DSP.
Written by
Kim Reisen
•
June 18, 2025

Blog
Flywheel’s Consumer Long-Term Value Dashboard harnesses the power of AMC’s 5-year purchase data
Written by
Shreya Subramaniam
•
May 27, 2025
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Video
Commerce trends 2025: Social
Commerce trends 2025: Social
Commerce trends 2025: Social
Commerce trends 2025: Social
Written by
Flywheel
•
February 7, 2025

Podcast
This Month Above the Fold w/ Patrick Miller - AMC 5-year lookback, Amazon Ads Retail Ad Services, & AI agents
This Month Above the Fold w/ Patrick Miller - AMC 5-year lookback, Amazon Ads Retail Ad Services, & AI agents
This Month Above the Fold w/ Patrick Miller - AMC 5-year lookback, Amazon Ads Retail Ad Services, & AI agents
This Month Above the Fold w/ Patrick Miller - AMC 5-year lookback, Amazon Ads Retail Ad Services, & AI agents
Written by
•
February 3, 2025

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Blog
CES 2025: Key insights & announcements to support your annual planning conversations
CES 2025: Key insights & announcements to support your annual planning conversations
CES 2025: Key insights & announcements to support your annual planning conversations
CES 2025: Key insights & announcements to support your annual planning conversations
Written by
Peter V.S. Bond
•
January 13, 2025

Blog
Why you should be demanding more than brand awareness from your TikTok strategy
Why you should be demanding more than brand awareness from your TikTok strategy
Why you should be demanding more than brand awareness from your TikTok strategy
Why you should be demanding more than brand awareness from your TikTok strategy
Written by
Deren Baker
•
December 19, 2024
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Blog
Luminate data informed a fresh media approach for this consumer goods brand
Luminate data informed a fresh media approach for this consumer goods brand
Luminate data informed a fresh media approach for this consumer goods brand
Luminate data informed a fresh media approach for this consumer goods brand
Written by
Tim Jefferson
•
December 17, 2024

Video
ADSP site & frequency optimization
ADSP site & frequency optimization
ADSP site & frequency optimization
ADSP site & frequency optimization
Written by
Gabe Fishbein
•
December 16, 2024

Blog
AMC Audiences + Sponsored Products bid multiplier increase Subscribe & Save rates
AMC Audiences + Sponsored Products bid multiplier increase Subscribe & Save rates
AMC Audiences + Sponsored Products bid multiplier increase Subscribe & Save rates
AMC Audiences + Sponsored Products bid multiplier increase Subscribe & Save rates
Written by
Kate Greubel
•
December 13, 2024
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