Insights

Blog
Cannes Lions 2025: Redefining ROI, the evolving role of AI, and the power of data connectivity
At the Cannes Lions International Festival of Creativity, one message came through loud and clear: commerce, content, and retail media are now inseparable. To win in this new landscape, brands must verticalize ROI—maximizing value across every retailer, every consumer, and every touchpoint.
Written by
Bernie Che
•
June 26, 2025

Blog
Flywheel’s Consumer Long-Term Value Dashboard harnesses the power of AMC’s 5-year purchase data
Written by
Shreya Subramaniam
•
May 27, 2025
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Blog
Retail Insights: Why you should view the most scaled social platforms as retailers
Retail Insights: Why you should view the most scaled social platforms as retailers
Retail Insights: Why you should view the most scaled social platforms as retailers
Retail Insights: Why you should view the most scaled social platforms as retailers
Written by
Rachel Gwyther
•
March 22, 2024

Podcast
Shoptalk Series - The Opportunity of Unification w/ Erin Lastra of Criteo
Shoptalk Series - The Opportunity of Unification w/ Erin Lastra of Criteo
Shoptalk Series - The Opportunity of Unification w/ Erin Lastra of Criteo
Shoptalk Series - The Opportunity of Unification w/ Erin Lastra of Criteo
Written by
•
March 22, 2024

Blog
MFAs, junk inventory, & how Flywheel is helping brands navigate a broken ecosystem
MFAs, junk inventory, & how Flywheel is helping brands navigate a broken ecosystem
MFAs, junk inventory, & how Flywheel is helping brands navigate a broken ecosystem
MFAs, junk inventory, & how Flywheel is helping brands navigate a broken ecosystem
Written by
Patrick Miller
•
March 21, 2024

Podcast
Shoptalk Series - Measuring the Path to Purchase w/ Walmart Connect's Bhanu Bhardwaj
Shoptalk Series - Measuring the Path to Purchase w/ Walmart Connect's Bhanu Bhardwaj
Shoptalk Series - Measuring the Path to Purchase w/ Walmart Connect's Bhanu Bhardwaj
Shoptalk Series - Measuring the Path to Purchase w/ Walmart Connect's Bhanu Bhardwaj
Written by
•
March 21, 2024

Podcast
Shoptalk Series - Empowering Grocery Retailers & Advertisers with Instacart’s Technology w/ Alice Luong of Instacart
Shoptalk Series - Empowering Grocery Retailers & Advertisers with Instacart’s Technology w/ Alice Luong of Instacart
Shoptalk Series - Empowering Grocery Retailers & Advertisers with Instacart’s Technology w/ Alice Luong of Instacart
Shoptalk Series - Empowering Grocery Retailers & Advertisers with Instacart’s Technology w/ Alice Luong of Instacart
Written by
•
March 20, 2024


Blog
The importance of the organic catalog for your Walmart.com strategy
The importance of the organic catalog for your Walmart.com strategy
The importance of the organic catalog for your Walmart.com strategy
The importance of the organic catalog for your Walmart.com strategy
Written by
Ryan Monigan
•
March 4, 2024

Blog
Walmart provides more CTV opportunities for advertisers with acquisition of Vizio
Walmart provides more CTV opportunities for advertisers with acquisition of Vizio
Walmart provides more CTV opportunities for advertisers with acquisition of Vizio
Walmart provides more CTV opportunities for advertisers with acquisition of Vizio
Written by
Toby Willse
•
February 28, 2024
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