Insights
Blog
Cannes Lions 2025: Redefining ROI, the evolving role of AI, and the power of data connectivity
At the Cannes Lions International Festival of Creativity, one message came through loud and clear: commerce, content, and retail media are now inseparable. To win in this new landscape, brands must verticalize ROI—maximizing value across every retailer, every consumer, and every touchpoint.
Written by
Bernie Che
•
June 26, 2025
Blog
Flywheel’s Consumer Long-Term Value Dashboard harnesses the power of AMC’s 5-year purchase data
Written by
Shreya Subramaniam
•
May 27, 2025
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Blog
Oikos mixes up a winning formula for 1H sales growth on Albertsons with Flywheel and Criteo
Oikos mixes up a winning formula for 1H sales growth on Albertsons with Flywheel and Criteo
Oikos mixes up a winning formula for 1H sales growth on Albertsons with Flywheel and Criteo
Oikos mixes up a winning formula for 1H sales growth on Albertsons with Flywheel and Criteo
Written by
Bernie Che
•
October 15, 2024
Video
Plans to end De Minimis tax exemption could slow Shein and Temu's growth
Plans to end De Minimis tax exemption could slow Shein and Temu's growth
Plans to end De Minimis tax exemption could slow Shein and Temu's growth
Plans to end De Minimis tax exemption could slow Shein and Temu's growth
Written by
Peter V.S. Bond
•
October 2, 2024
Podcast
This Month Above the Fold w/ Patrick Miller - Determinism vs. Probabilism
This Month Above the Fold w/ Patrick Miller - Determinism vs. Probabilism
This Month Above the Fold w/ Patrick Miller - Determinism vs. Probabilism
This Month Above the Fold w/ Patrick Miller - Determinism vs. Probabilism
Written by
•
September 30, 2024
Blog
Walmart’s on a mission to increase ecommerce share by accelerating marketplace growth
Walmart’s on a mission to increase ecommerce share by accelerating marketplace growth
Walmart’s on a mission to increase ecommerce share by accelerating marketplace growth
Walmart’s on a mission to increase ecommerce share by accelerating marketplace growth
Written by
Lily Grant
•
September 25, 2024
Podcast
Ecomm Investments Are Slowing Down, but Why? Featuring Sri Rajagopalan
Ecomm Investments Are Slowing Down, but Why? Featuring Sri Rajagopalan
Ecomm Investments Are Slowing Down, but Why? Featuring Sri Rajagopalan
Ecomm Investments Are Slowing Down, but Why? Featuring Sri Rajagopalan
Written by
•
September 23, 2024
Blog
Changing the narrative of AVNs to an opportunity for positive outcomes (featuring Stratably)
Changing the narrative of AVNs to an opportunity for positive outcomes (featuring Stratably)
Changing the narrative of AVNs to an opportunity for positive outcomes (featuring Stratably)
Changing the narrative of AVNs to an opportunity for positive outcomes (featuring Stratably)
Written by
Scott Morley & Russ Dieringer
•
August 23, 2024
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