Insights

If annual planning feels complicated, you need a global source of truth
For global brands, the annual planning process is more complex, and more consequential, than ever. Market fragmentation, channel proliferation, and inconsistent data sources mean that even the best plans can quickly unravel - and that's why you need a global source of truth.
Written by
Michael Rogosa
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August 27, 2025

Blog
Amazon’s Retail Ad Service landed Macy’s, and here's what it means for brands
Written by
Emma Irwin
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August 26, 2025

Blog
Amazon’s refreshed grocery strategy: AI, content, and convenience
Written by
Emma Irwin
•
August 8, 2025
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upcoming
Blog
Amazon chargebacks: a vendor's index
Amazon chargebacks: a vendor's index
Amazon chargebacks: a vendor's index
Amazon chargebacks: a vendor's index
Written by
By
Lisa Quick
Lisa Quick
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April 1, 2025

upcoming
Podcast
This Month Above the Fold w/ Patrick Miller - AMC Audiences for Sponsored Ads, RMN efficacy & JBPs, & the solve against advertising to bots
This Month Above the Fold w/ Patrick Miller - AMC Audiences for Sponsored Ads, RMN efficacy & JBPs, & the solve against advertising to bots
This Month Above the Fold w/ Patrick Miller - AMC Audiences for Sponsored Ads, RMN efficacy & JBPs, & the solve against advertising to bots
This Month Above the Fold w/ Patrick Miller - AMC Audiences for Sponsored Ads, RMN efficacy & JBPs, & the solve against advertising to bots
Written by
By
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March 31, 2025

upcoming
Blog
An update on tariffs, driving value, and protecting premium brands
An update on tariffs, driving value, and protecting premium brands
An update on tariffs, driving value, and protecting premium brands
An update on tariffs, driving value, and protecting premium brands
Written by
By
Emma Irwin
Emma Irwin
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•
March 31, 2025

upcoming
Blog
Flywheel drives new-to-brand growth for top delivery platform via Criteo
Flywheel drives new-to-brand growth for top delivery platform via Criteo
Flywheel drives new-to-brand growth for top delivery platform via Criteo
Flywheel drives new-to-brand growth for top delivery platform via Criteo
Written by
By
Bernie Che
Bernie Che
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•
March 28, 2025

upcoming
Blog
The new power of AMC Audiences for Sponsored Ads: Marketing to “who” instead of “where”
The new power of AMC Audiences for Sponsored Ads: Marketing to “who” instead of “where”
The new power of AMC Audiences for Sponsored Ads: Marketing to “who” instead of “where”
The new power of AMC Audiences for Sponsored Ads: Marketing to “who” instead of “where”
Written by
By
Ben Jessup
Ben Jessup
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•
March 27, 2025

upcoming
Video
AMC audiences for sponsored ads
AMC audiences for sponsored ads
AMC audiences for sponsored ads
AMC audiences for sponsored ads
Written by
By
Shreya Subramaniam
Shreya Subramaniam
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•
March 27, 2025

upcoming
Blog
Flywheel's AMC Audiences for Sponsored Ads help achieve purchase and loyalty goals
Flywheel's AMC Audiences for Sponsored Ads help achieve purchase and loyalty goals
Flywheel's AMC Audiences for Sponsored Ads help achieve purchase and loyalty goals
Flywheel's AMC Audiences for Sponsored Ads help achieve purchase and loyalty goals
Written by
By
Troy Stolarczuk
Troy Stolarczuk
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•
March 26, 2025

upcoming
Podcast
Dropping the Beat on the Nuances of Selling Musical Instruments Online w/ Fender
Dropping the Beat on the Nuances of Selling Musical Instruments Online w/ Fender
Dropping the Beat on the Nuances of Selling Musical Instruments Online w/ Fender
Dropping the Beat on the Nuances of Selling Musical Instruments Online w/ Fender
Written by
By
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March 24, 2025

upcoming
Video
Building customer loyalty with AMC
Building customer loyalty with AMC
Building customer loyalty with AMC
Building customer loyalty with AMC
Written by
By
Amanda Trusheim
Amanda Trusheim
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•
March 20, 2025

upcoming
Video
Unlocking consumer insights from 5-years of AMC purchase data
Unlocking consumer insights from 5-years of AMC purchase data
Unlocking consumer insights from 5-years of AMC purchase data
Unlocking consumer insights from 5-years of AMC purchase data
Written by
By
Patrick Miller
Patrick Miller
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March 14, 2025

upcoming
Blog
The only breakdown of AMC Audiences you’ll need
The only breakdown of AMC Audiences you’ll need
The only breakdown of AMC Audiences you’ll need
The only breakdown of AMC Audiences you’ll need
Written by
By
Sarah Carter
Sarah Carter
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March 13, 2025
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